Oliver Pavicevic was born in 1974 in Belgrade, Yugoslavia. From his early age he loved to draw and build objects with his own hands. Like every true Eighties kid, he was a keen Star Wars fan; he devised spaceship models and started to develop a lifelong interest for electronics and cybernetics – the first working robots he built were often bigger than him. He loved to take them to the street of Belgrade to pull pranks on passers-by, filming them with a hidden camera.
His passions later lead him to develop an interest in industrial design: he studied at the Industrial Design School in Belgrade (1989-1994), and for his diploma he designed an innovative bass guitar in carbon fiber – a material that few knew about at the time.
In 1994 he enrolled in the Academy of Fine Arts in Belgrade, but dropped out trying to pursue his second biggest talent – music. These were the excruciating years of the war in Yugoslavia, and music was his escape route, his way of disagreeing with the regime. He soon published his first album and started to play with major jazz and rock musicians on the national scene.
At the same time he started to be interested in 3D, graphics, multimedia and programming at an expert level, working as a graphic artist, art director and photographer for the most important national advertising and fashion agencies.
In 1998 he decided to leave Belgrade and pursue formal studies by obtaining a scholarship for New Media Design at the New Academy of Fine Arts (NABA) in Milan, Italy, where he experimented with pioneering virtual reality technologies for Real-time 3D simulations. After the third year he became a teacher of Video Art in the same university, and later got his PhD with flying colours with a dissertation about Chaos Theory applied to virtual worlds.
The following year he started working in advertising with his former professor Wainer Ori, advancing 3D web innovation thanks to the Virtools platform. He experimented with interactive technologies in the field of show business, avatars and interactive installations for events and trade fairs, and was soon collaborating with Dassault Systèmes (France), the developers of Virtools, for which he became the main teacher and consultant for Italy from 2003 to 2013.
In 2005 he joined event design agency DIADE, covering several roles, from Art Director to virtual reality applications programmer. He focused on the development of multi-touch screen interfaces and designed a low-cost system for multi-camera videos and real-time projection mapping, applied to events and trade fairs for pharmaceutical multinationals.
Organism-DIADE also pushed the innovative project of the 3D Virtual Museum, which gained wide visibility in the media (featured on Vogue and on several newspapers and specialist sites); Oliver became the curator, designer and programmer for OrganisMuseum.
In 2007 he started working for NEC Engineering (partner of Dassault Systèmes). For the next seven years, he designed various consumer products dealing with increased virtual reality simulations in the fields of technology, environmental security, automotive and education. Constantly at the cutting edge of the most innovative technologies, such as 3d scanners, motion trackers, stereoscopic touchscreen projections, he also invented new hardware-enhancing software systems and improves existing ones, striving to make man-machine interaction a more immersive and natural experience.
During this whole time he continued his musical career, producing music for advertising and two albums with his band, Stardom; also, he started handcrafting in his garage the highly-performing guitar line Nightshell, built with the most innovative carbon fiber.
Over the years, he has produced several music and advertising videos as director, director of photography, 3d artist and video editor.
From 2014 he mostly works in Event Design, collaborating with agencies like Synapsy, LaBuccia, Mirata for clients such as Fiat, MTV, PriceWaterhouseCoopers, Unicredit. His works have won 3 BEAs (Best Event Award) in 2015 and 2016.
He is currently also a teacher of VR-related subjects at the Università del Sacro Cuore in Milan.